“Value-add” is a common investment strategy, where owners of real estate seek to increase the value of their property in order to generate a higher return on investment. This is typically achieved by making strategic improvements or changes to the property.
The term “value-add” implies that there is an opportunity to enhance the property in a way that increases its overall value. This could involve renovations, upgrades, or repositioning the property in the market. Investors may also focus on improving the operational efficiency of a property, such as implementing better management practices.
Typically, properties that have value-add potential do not qualify for conventional financing options due to the lack of potential cash flow or unstable occupancy levels. Therefore typical value-add real estate opportunities are financed with bridge loan products or hard money loans.